How to Retain Agents


For years, we've been hearing business owners say they're struggling to retain their teams. How can you make sure you don’t have that problem? What incentives and benefits should you be offering? On this episode, we discuss how you can offer value to your team and retain your talent.

Takeaways + Tactics

Your business should be the vehicle for your team members that allows them to make more money, while using less time and energy.

Make sure you’re offering value to your team members. Bring more value to your talent than any other brokerage would be able to.

When agents mention that they want to leave, be sure to remind them of the value you offer. Make sure they know what they would be giving up.

At the start of the episode, I discuss how so many agents across the country are struggling to retain their talent. Some agents struggle to retain because, while they attract the right people, they aren't offering enough value for them to stay. Many agents are also doing themselves a disservice by not investing in real estate.

We also discussed:

Why and how you should split your team into thirds

The benefits of paying veteran agents more

Why you should be a 'glorified telemarketer'

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