A lot of entrepreneurs fail to scale their businesses because they believe the dangerous myths surrounding recruitment and stepping out of production. Is it true that to scale our business we must recruit more agents - and what is the overall cost to our business as a result of this growth? Once we get out of production, is it true that we should be removing ourselves completely from daily operations?
On this episode, CEO of Beer Home Team, Dan Beer shares the 6 myths that hold us back from scaling.
Takeaways + Tactics
Stop obsessing over agent count. Too many entrepreneurs believe they need to take on a lot of agents to grow. That’s simply not true - or feasible - in the early stages.
For a business to grow, everyone in the team needs to grow. We have to keep offering team members value as we expand.
Don’t believe the myth that getting out of production means no more involvement. As leaders, we have to continue leading our teams.
At the start of this episode, we explained why agent count should never be used as a marker for success. We then shared why agents should only be hired after other crucial team members are recruited, and suggested an ideal order to be used when hiring. We also discussed:
The importance of being good at every aspect of real estate
Why it’s vital to empower every team member
That leaders need to stay involved in their businesses- even in tasks others would deem beneath them.
Daniel Beer is the CEO and Owner of Beer Home Team, the top producing sales team in the entire Southern California Region by volume at eXp Realty of California. His team is ranked as one of the Top 150 Teams in the U.S.A. per The Wall Street Journal and Real Trends. While at Keller Williams Realty, they were recognized as the #1 real estate team in Southern California.
Dan has a trademarked 5 Day Blitz™ home selling process that has helped produce 222 homes sold and nearly $164 million in sales in 2017 alone. He also offers a menu of services and flexible commissions that fit every client’s situation and circumstances.
Dan is so confident in his ability to deliver the best possible results to his clients that Dan exclusively offers a Minute-to-Minute Listing Agreement and will guarantee, in writing, to sell a home at 100% of the asking price within 29 days – or he will pay the difference!
To find out more about Dan, visit:
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