• Jeff Cohn

How to Lead Your Real Estate Team to More Effective Lead Generation


As team leaders, we want our agents to bring in a ton of business, but are we giving them the tools and support they need to do just that?


Unfortunately, for the most part, team leaders aren’t doing enough to empower their agents in the area of lead generation, simply because they don’t have enough lead gen processes in place themselves.


So, what should we be implementing in our businesses?


In this episode, you’re invited to an ERS coaching call on the pillars of lead generation every business should have.



Three Things You’ll Learn In This Episode


  • One thing we tend to forget about a sphere of influence Do the newer agents on our teams not have spheres of their own, or are we missing a crucial point?

  • Why we need to stop discrediting the power of internet leads Why is it that so many team leaders are opposed to buying internet leads, and what would get them to change their minds?

  • What’s stopping more leaders from encouraging outbound prospecting When did real estate professionals decide outbound prospecting was too big an undertaking?

To Download two free PDF's: Jeff's Business Plan and his Lead Generation Guide, Click Here.

And if you’d like to keep up-to-date with Jeff, follow @jeffmcohn on Instagram.

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