- Jeff Cohn
Master the Art of the Marketing Presentation
As team leaders, marketing presentations are something we need to use, whether for listings, buyers, investing or recruitment purposes. However, it’s not enough to just passively give the presentation.
Marketing presentations are tools, so we need to use them the right way.
What should we be including in our presentations to make them stand out? Is there anything we shouldn’t be sharing?
In this episode, sit in on an ERS coaching call to see how other team leaders are creating marketing presentations that bring massive results.
Purchase your tickets to the Elite Real Estate Systems Workshop - Sunday October 18th 2020 - at https://www.eventbrite.com/o/elite-real-estate-systems-18000932614.
And be sure to check in and sign up for the Team Building Summit at www.theteambuildingsummit.com.
Takeaways + Tactics
Which numbers we should be sharing in our presentations Track analytically to see how many showings it takes to get an offer and include those numbers in a presentation. Sharing statistics is a great way to entice a client and let them know what to expect.
What new agents should be including in their presentations New agents might not have an established track record, but that doesn’t mean they shouldn’t add statistics into their presentations. Include numbers from the brokerage, or even the neighborhood being served.
How to help agents find the right marketing presentation style for them It’s important to remember that what works for us might not work for all our agents. Instead of encouraging everyone in the organization to follow our models, we need to help them find a way to express their personal brands.
To Download two free PDF's: Jeff's Business Plan and his Lead Generation Guide, Click Here.
And if you’d like to keep up-to-date with Jeff, follow @jeffmcohn on Instagram